Do you have a luxury home that you are thinking about putting on the market in the near future? If this is the case, you need to make sure that you hire the right company to sell it. Marketing a very expensive home is not an easy task. It must be done the right way. There will be far fewer potential buyers than there would be if you were selling a normal home. Therefore, you need to make sure that the company selling your home has many connections that will find the right buyer for you. Here are a few things to look for when you are trying to locate the right company to market your luxury home.
1. How many luxury homes has the company sold in the past?
Ideally, you do not want to hire a company that just started selling luxury homes a few months ago. Experience is essential when you are talking about finding a very unique buyer for a home that the vast majority of the population cannot afford. This is why you should not hire a property marketing company that has less than four years of experience marketing luxury homes.
2. Meet with some of the companies to find out how they would go about selling your home.
Your next step should be to contact the property marketing companies that have impressed you. Set up a consultation where these companies will make a pitch to you. This pitch will concern how they would go about trying to sell your home if you hired them. You will be able to find out each company’s unique approach to luxury property marketing. The info that you get at these meetings will go a long way to helping you decide which company you should hire.
3. How much will the company charge for their services?
You will discover that the fees charged by property marketing companies can be very different. It all depends on how much work they are going to do. Some companies will put together elaborate video packages that can be very expensive to produce. Obviously, you will need to pay extra for something like this. It would be in your best interests to talk to as many property marketing companies as you can in order to get the lowest rate for yourself. The savings could be substantial.